Estée Lauder & Amanda Gorman partner for literacy initiative
Estée Lauder & Amanda Gorman have partnered up for a literacy initiative. The program aims to engage adults in reading children’s books and supporting early childhood learning, with the goal of improving literacy rates across America by 2020.
Estee Lauder has been working towards their mission statement “to embrace individuality and inspire all women around the world” since 1946 when they launched their first product – Youth Dew bath oil that was named after Estée’s grandmother who used it as an expensive perfume base at her beauty salon but soon became very popular among Hollywood stars such as Mae West, Katherine Hepburn etc…
Estée Lauder & Amanda Gorman are partnering to create a literacy initiative. They hope the program will help improve children’s reading skills, as well as teach them about entrepreneurship by allowing them to design their own makeup colors and sell it online.
One of America’s most successful female entrepreneurs is teaming up with one of its youngest for an effort that aims not only at boosting students’ literary prowess but also getting more young women interested in business opportunities through creative playtime during recess or after school hours. Estee Lauder executive Fabrizio Freda has announced today that he had partnered his company with first-grader Amanda Gorman on her “Make Up Your Own Kindness Campaign” which helps kids learn entrepreneurial instincts while still